The Best Reasons to Visit Australia – The Gold Coast

The Gold Coast in Australia is one of the country’s most interesting tourism hotspots. The major reason for this though is its plethora of theme parks that enthrall the young an old alike. These theme parks have some of the best and most exciting exhibits in the world and if you are visiting with family then you will definitely have a blast! No, do not worry, adults. There is something for you in each and every one of these parks. Here are some of the must- visit parks.

1. Sea World

This theme park is tailor-made for those who love the marine life. An educational experience for the young and the old, the Sea World theme park allows for a one on one interaction with marine animals. The popular exhibit here is the Shark Bay. Here you come face- to- face with probably the most feared species of marine life in the world. Some say that the feeling is so chilling; it may give you goose bumps! The 4 D Planet SOS exhibits that warns the present generation about global warming and the Water ski Wipeout are other popular attractions here. If you have kids then the Cartoon Network, Sesame Street and Polar street beaches are a must visit.

2. Dream World

The Dream World Theme Park is the most sought after theme park in Australia. It is spread over an area of almost 30 hectares and is filled with many rides, attractions and shows. It houses the Big 6 Thrill rides. One of these rides in the Tower of Terror which is also the world’s fastest and tallest ride. Other exciting ride here is the Claw which promises what the theme park calls “a nine story rush of adrenaline” and the Giant drop which is a thirty- eight story free fall! One word of caution: This is not for the light-hearted! Although, if you do fall into the previous category, then you can enjoy the Australian wildlife exhibit as well as the Tiger Island. Other exciting activities here are skateboarding, surfing and body boarding.

3. Wet n Wild Water World

This is Australia’s favorite water park. If you are here then you definitely must visit the “Whirlpool” which is a ride that is one of its kinds. This ride will spin you around in a dizzying swirl amongst rapids that seem almost real! Once you get back on your feet, it is time to embark on the world’s first water roller coaster. You will be dashing your way through a thirty feet ride with water splashing all over you and what is more… You will be on a surfboard! You can jump into the Wave Pool, revel in the Mammoth falls or simply enjoy the sun in the Calypso Beach. Do not worry about the children as the park has qualified life guards who are always on their toes looking out for them.

The Gold Coast theme parks are known world over. So much so that the Gold Coast is now known as the “ultimate theme park destination”. These parks amalgamate fun with education to create the perfect environment for a family vacation!

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Australia Trips – Where’s the Best Place to Have an Adventurous Trip?

If you’re planning a great trip with some friends, or even alone to do some soul searching, one of the best places to go is Australia. With its rugged outback, wondrous landmarks such as Ayer’s Cliff (now known as Uluru), and exceptional wildlife, Australia is your destination for a good time. There are activities and packages available depending on the type of trip you’re looking for. Well known for its landscapes and beauty, an Australia trip will keep you buzzing for a long time.


If whale or dolphin watching is something you’ve always wanted to try, then it’s something you can add to your adventure. Dolphin watching is available all year. Whale watching is only available during certain times of the year, being from June to November. This is quite a large window, so planning within those months shouldn’t be too difficult. Seeing Humpback Whales swimming freely in the ocean is a privilege that should not be missed.

An Australia trip wouldn’t be an adventure without taking a wilderness safari in the outback. There are a few different package options available when you take a safari. The price will vary depending on whether you take a one week or two week trip.

Hiking Uluru or Mt. Kilimanjaro are very popular activities among adventurers. With some amazing water holes, and dark caves; there is no lack of exploration.

Aquatic Sports

Learning to surf on the beaches or kayaking on the rivers and lakes should be a part of any Australia trip. You also have the options of selecting white water rafting tours. These are available in several different areas such as Southwest Tasmania and Western Australia.

Scuba diving is also something that a person should include in their trip, especially on the western coast of Australia in the Great Barrier Reef. There are other places along the coast that are great for snorkelling and scuba diving with dolphins, sea turtles, and so many other diverse species.

Sky Adventures

Skydiving, ballooning and paragliding are wonderful adventures that take you to the sky. For obvious reasons, these are activities that can be enjoyed by adults only, except for ballooning. Children over the age of six years old are generally old enough. These activities are available in most cities across Australia. Ballooning involves some fabulous views. Many Australia packages also include all of the activities mentioned above. Helicopter rides and small plain rides are another way to see Australia from the air. The flights aren’t too expensive, and well worth it.

Paragliding is also quite popular for adventurers. It is somewhat in the same area as parachuting, but a little bit harder. You need to soar and follow wind currents. This is not something that should be done by amateurs. There are lessons available on location.

Whatever activities you decide to plan, your Australia trip will be the best without a doubt. You should be ready for some surf, sunshine, eating, and adventure.

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How to Find the Best Repellent to Keep Ticks Away

Ticks – how to avoid and remove a tick.

As a first aid trainer I come across a large number of people, who willingly share their stories. Some months ago I remember a student who had just come back from a 4WD trip in which they unfortunately encountered a tick!

Hearing this, I asked the class if they knew how to remove a tick, here are some of the responses:

Solution of Bicarbonate of soda, Alcohol, Diesel (fuel), Methylated spirits, Salt, Vegetable oil, Nail polish remover, Eucalyptus oil, Aerogard / RID and Dog’s urine.

Now I can’t comment on the outcome of some of the above methods, however I can outline the First Aid procedures for the removal of a tick in accordance with the guidelines published by the Australian Resuscitation Council, that we base our training upon. Basically there are two simple methods of removal.

First and probably the most effective is to use a fine curved per of tweezers, and press the points down onto the skin on either side of the front part of the tick, then close the points and lift or lever the tick out intact (Hopefully)! The tick should be removed slowly allowing it to withdraw its mouths parts intact. Apply antiseptic to the area and seek medical attention as required.

The second method commonly use is the ‘lasso’ method, whereby a thin lasso of thread is positioned low around the mouth parts and steady upward traction opposite the direction of entry is applied. Again seek medical attention as required.

Additionally, my friends tell me no matter how careful they are at removing a tick, even minutes after having been bitten, they always get an itchy, weeping lump that last sometimes for days.

Caution – whatever method is used for removal do not grasp the tick’s body as this may result in separating the tick’s body from its mouth, causing toxins enter and infection to occur, in other words this is likely to squeeze the tick’s insides into the wound.

Caution – if the casualty develops a rash, persistent headache, fever, aching joints or has a history of allergy then seek immediate medical attention.

I have never had the pleasure of experiencing a tick, however a number of friends who regularly travel to the outback and beyond, have encountered the little critters. There are apparently around 75 species of ticks throughout Australia, (not all ours some are imported). The most common tick, found is the paralysis tick, Ixodes holocyclus (also call “hard or scrub tick”).They can be found in wet forests and bushy areas right along the east coast of Australia, from Queensland, to the southern tip of Victoria.

Symptoms and signs of having a tick include: local irritation, in the affected area (normally hairy areas, skin clefts and crevices, like ears), lethargy, muscle weakness, especially in children, vision problems and sometimes breathing difficulties.

The life cycle of a tick begins after hatching, and basically has three stages: the first is the ‘larval’ stage, where it is commonly called a grass tick; second stage ‘nymph; and third stage adult (Shell Backs). To pass from one stage to the next a feed from a host is required. Generally the whole process takes twelve months, however climatic conditions and availability of hosts can affect the life cycle. To attract or local a warm blooded host, ticks will climb about 60cm (2 feet – for the old school) up surrounding vegetation and wave their forelegs around in the air. The tick language this is called ‘questing’. A number of friends believe ticks jump out of trees, because they often have to remove them from their scape or back of the neck, however I have found no evidence of this.

The ‘soft tick’ usually attaches to a host only briefly for a quick feed, however the adult (hard shell back), may remain attached for a number of days, and generally needs to be removed. Quite often an adult tick does not complete their attachment and begin feeding until they have been on the host for 3 to 5 hours, maybe this explains them being found in odd places as they find a suitable area to attach. This period is also the best time for detection, therefore preventing illness/paralysis.

Only the female tick bites, in other words if you locate a tick it is most likely a female, as the male tick rarely feeds on a host. Therefore, if you happen to find a male tick (how you are going to know is another story), he is probably just looking for a female. The female will feed until fully engorged with blood, at this time it is considerably larger than in it unfed state (the size of a pea), and is said to be replete (full, satisfied). She will then drop off the host and typically lay somewhere between 2000 to 6000 eggs in leaf matter or mulch! Then they unfortunately die….

Tick season here in Australia is as we enter our warmer months (Spring & Summer), so how do we reduce the likelihood of being bitten?

Wear appropriate clothing when outdoors in tick areas including long sleeved shirts, long pants tucked into socks and maybe a wide brimmed hat. My friends who often go bush said they spray their clothes and hats with an insect repellent and wear a repellent that contains DEET or Picaridin.

When ticks are prevalent, clothes should not be taken into your living space; instead placing them into the spin dryer for up to 20 minutes will generally dehydrate and kill any ticks hanging around. A full body search is required especially behind the ears, on the back of the head, groin, and armpits and back of knees.

Don’t forget to check your pets. Many dogs often die from tick paralysis each year. If you live near scrub or bush mowing grass in the backyard and keeping mulch and leaf litter away from the main entrance to the house will certainly help reduce the likelihood of being bitten by a tick.


Alibi Training Australia and Paul E Milne make every effort to insure that this information is medically accurate and up-to-date. However, the information contained in this article is intended to complement, not substitute for proper medical consultation and care.

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What’s The Best Dating Website? Adult Dating Website Reviews

What’s the best dating website? Usually the one that gives you the most options, the best matches and the greatest success!

With so many to choose from it can be hard to know which is best for you, especially when there are some people online looking for a life partner and others who are only looking for fun. Either way if you’re committed to finding a match online, our adult dating website reviews will help you decide which is the best dating website for you. is one of the best dating website simply because of the huge amount of traffic it gets. Combining with Yahoo Personals as of July 2010, the sheer volume of people logging on can only mean one thing: More opportunities and a higher success rate for you!

Like most single dating websites, allows you to join for free, browse their catalogue of profiles and make brief contact with other members by posting pictures and sending winks. When you want to further your communication you will need to join their subscription to have full access to profiles and communication tools.

The benefit of joining as a member is the 5 Daily Matches it recommends to you. It works by searching its database for likeminded people based on its personality test that you are required to take when joining. This is a fun way for you to match with people you might not have normally considered, however after it while it can feel like the system is churning out just about anyone to you.

Regardless is a well established dating website and with such a huge database of singles its guaranteed to open new doors for you in the dating world if you choose to pursue it.


eHarmony is for those who are really at the business end of pursuing a loving partnership and is only for those who are serious about making a long lasting relationship. So if you are just looking for a bit of fun or seeking a partner without the view of it turning in to something serious, then eharmony is not for you.

eHarmony differs itself from other dating sites with its scientific approach to match making. Becoming a member involves completing a rigorous and detailed questionnaire that is then used to match you with other members. Their belief is that the best matches come from the key dimensions of personality testing, rather than just leaving love up to chance.

Unlike other tops dating websites, at no point can you browse profiles of other members. This may be off putting to some but the point is to break any usual dating patterns that in the past haven’t lead to successful matches. Instead it finds matches for you based on your core values and beliefs. The benefit of this is that not only can this be incredibly exciting it also saves you a lot of time trying to get to know someone and figuring out if their qualities and ideals match yours.

eHarmony’s commitment to its members is such that it won’t send you matches if there is no one in their database that matches you. They will only contact you if a member joins who is deemed suitable. They also do not accept married or separated members, guaranteeing that all parties involved are free of relationship commitments.

So if you’re looking for a long lasting union, husband or life partner, eHarmony is definitely the best dating website for you.


Lavalife currently only operates in the US, Canada and Australia but this well established company is one of the best internet dating websites around. Lavalife is the place where singles click and although you have to pay to play the benefit of this website is that it has so many different products at your very fingertips.

Aside from its regular catalogue of profiles your can search through, what makes it one of the top dating websites is that it offers a variety of communication tools such as Lavalife VOICE, Lavalife PRIME and lavalife MOBILE to name just a few.

Lavalife VOICE is where you can record your personal profile and have other interested singles respond 24/7 Then if desired you can also connect live one and one and actually speak to each other, personalizing your ‘meeting’ all the more.

Lavalife PRIME can be considered the best dating website for singles exclusively 45 plus. It offers the usual browsing of profiles and emails but also encourages members to participate in chat forums and read feature articles offering tips and relevant information regarding a mature lifestyle.

LavaMOBILE for the modern single on the move, this allows members to search profiles, exchange text messages, view pictures, receive text alerts, play flirting games and engage in mobile chat. is another one of the best internet dating websites. The sister site to it matches people through its online chemistry test. While their questionnaire is quite extensive, the questions themselves are lighthearted yet sensible for getting to know someone who is likeminded. Examples of their questions include, ‘Where would you rather live? Big city, small town, by the sea or lake?’ and their answers are all multiply choice.

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Gold Coast ‘Exposed’ – The Best Dinner and Show Spots

Gold Coast has a very active nightlife which means that the city is not as quiet as you have imagined it to be. There are so many places that you could visit, shows that you must see with your very own eyes and restaurants where you can eat different delicacies. If you are the kind of person that is not so into with bar hopping and dancing in the nightclubs then you should be interested with shows and dining places that Gold Coast offers. Here are some of the few things that you should be able to visit and enjoy in the City of Gold Coast. Listed are the different shows that you must see and places where you can eat great food with short reviews of what to expect.

> Australian Outback Spectacular
If you will visit Australia, you should make it happen that you should watch one of the greatest shows on earth. One of the best shows right now – “Heroes of the Light Horse” which is jam-packed with the adventure that you wanted to find and Australian characters from actors to animals (horses). You will surely have a great and exciting time to watch it because the seats are circling the stage while you enjoy your food and watching the show as well. The meal is composed with 3 delicious courses inclusive of drinks.

> Dracula’s Cabaret Restaurant
Dracula is one of the pioneering restaurants in the coast which has been over 15 year already as long as I can remember. Way back then it was smaller which replicates the aura of the dining room of the famous Dracula by the Rocky Picture Horror Show mansion. As the time went by, they have improved and owned a more spacious place where you will be greeted with different horror characters. All the restaurant staff is in character which makes you become lost in the surrealism of the place. Yet, enjoyment is promoted all throughout the night.

You will have to spend three to four hours in viewing the great shows on stage composed with musical performances as well as great audio/visual presentations that will fill you in with you stay in the restaurant. The place, technically speaking is well-designed and places you in a new place. The food is good while drinks are not included with the payment you have already made. Before the show was only for adults but right now, they have already promoted a new one called “Drax for Kids” which leaves the opportunity for children to watch their show. All in all, it is a great place to stay and spend your night with.

> Conrad Jupiters
This is the kind of place that levels with a Las Vegas show. Their show this year called Stomp has raised a lot of good feedback and reviews from the viewers which makes the tickets almost always sold out. There are different money values depending on your food choice for this place but Food Fantasy is one of the most recommended in terms with the food because they have the great ones. All you need to do is add $10 with the ticket and off you go through the food that you will eat for the night.

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There Are Really Only Four Ways To Make Money

People are always looking for money. We need finance to exist in this life, no matter who we are. Millions of people everyday are trying all sorts of gimmicks and get-rich-quick schemes and millions more are being hoodwinked with scams. There are really only four ways to make money!


WIN IT. Not a sure way to raise finance and many people end up losing more than they win as they try to gamble their way to riches.

INHERIT IT. Not a sure way either. You have to have some rich relatives who think you’re the best thing after sliced bread.

BEG, BORROW or STEAL IT. Absolutely not recommended. All are short-lived with long-term consequences. Fraud, scams, dishonest dealings and lies have a short life. Ask “Bernie” Madoff, an American swindler, former stockbroker, investment advisor and financier trusted by thousands. He got away with his nefarious schemes for a long time, but they finally caught up with him. The FIFA chaps also found that this is a slippery slope.

TRADE SOMETHING FOR IT. Now we are talking! You either have to trade your TIME, ASSETS or EXPERTISE for money. There is no other way to real financial independence.

Once you understand this, the rest is much easier to figure out.

Ask yourself:

Do I have time available? Get a full-time or part-time job and work for someone. Look for opportunities or create them. Join sites like or and offer your services. Remember, though, you only have so many hours in a day.

Do I have assets I can trade for money? Good question. You can get into Affiliate Marketing by recommending products from online marketplaces like Amazon, ClickBank, JVZOO and get paid good commissions for sales without having to handle the goods and finance yourself. Then you have eBay, Craigslist, OLX, Bid&Buy and a host of other sites that allow you to buy and sell. You can even sell at Fleamarket stalls, and bazaars. There are opportunities everywhere.

Do I have some expertise? This is a far better question and the results are more satisfying. Write some short reports and sell them to people who need to know what you know. Write Kindle books and publish them for free on Amazon’s global platform – and earn great royalties ranging from 30% to 70%. Teach courses on Udemy. Run seminars and webinars.

Why would people want to pay you for information when they can find it free on the internet?

Simply because they have to search for the information they want, sift out the good from the not-so-good and put it all together in a workable plan. It’s so much easier to pay someone who knows exactly what to do and worth the money as they exchange their cash for your expertise.

Think about it. Everybody knows something that others want to know. You can write one course, one eBook or one report and sell it over and over again.

All you need are some creative ideas.

You can get the “how to” by asking Google and watching some YouTube videos that walk you through the technical side of things.

I have an Author friend who ends every teaching session with the words: “Now Go Home… and Write Something.”

I end this article with the same thought: Now Go Home… and Trade Something!

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The Best Personal Development Tools Recommended

Anytime I remember the beginning of my journey into establishing my presence and business online, I smile and laugh because of how I run my business back then. The truth is that I didn’t have any direction. Remembering those days when I drag myself out of bed to do a bit of blogging here and there, and placing ads on those blogs still makes me laugh.

I didn’t set any goals for myself and was not cocksure of what I really wanted to achieve. The resultant effect of this was that I bounced from opportunity to opportunity because I was distracted by the different kinds of marketing strategies and ideas that captivated my unfocused and goalless mind. But the day came when I realised that results only comes from focused efforts in one or two areas.

The reason am telling you this is because I want you to learn from my past experience and to relate it to what I am going to talk about. Apart from not having any clear cut plan, I also didn’t have any personal development tools in my arsenal to ensure a continuous success. Believe me, for you to build your dream business (I assume this is the reason you are reading this post) or climb the highest mountain in the world, you need the “right” tools to accomplish this.

Just like a mountaineer needs the “right tools” to climb the mountain, a business owner also needs the “right tools” to use in order to achieve success in their business. You have to embrace personal development because ignoring it will definitely be to your detriment. Those who ignore personal development on a personal and corporate level will surely experience stunted business and personal growth. Hence, the right personal development tools must be utilized alongside a focused plan to achieve and ensure success.

Over the years, I have come across different type of tools and resources which have contributed to my success in the different industries I have been and am involved in. Though these tools are a big part of my ongoing learning process (yes, I am still learning because I want to sustain my success), the success I have attained in my physical rehabilitation business can be attributed to a strong personal development plan and the right tools I use in order to keep me on the right track.

You see, this applies to every aspect of your life too and I want to help you with that. In this post, I will share with you some of the key personal development tools I have come across on my business journey. Like I said at the beginning of this post, apart from not having a clear cut goal, I also struggled with a lot of personal issues, one of which was confidence and self-assurance.

As I am being honest with myself, I also want you to be honest with yourself because I know that once you use these tools am about to teach you, your life and business will be positively affected. So open your mind. Know what you want to get out of this post and what you want to change because this is the first step to positively change your life and business.

1. TED

Have you ever heard about the TED talks? And if you have, how many of these talks have you watched and listened to, and how many of the individuals giving speeches on this site are you following? If you haven’t heard about the TED talks, then you are about to find out what it’s all about.

TED (Technology, Entertainment, and Design) talk is a global set of conferences run by a private non-profit organization known as the Sapling Foundation, under the slogan “Ideas Worth Spreading”. It is one of the best free resources on the internet for education, fresh ideas and enlightenment as far as business and mind-set issues are concerned.

It is a website where people watch videos on a variety of different topics. Though some of the videos there might not be related to what you are looking for, you will surely find some that you will be of use to you. One thing I also want you to know is that the individuals who give speeches on this site are some of the smartest and most successful people in business and in the fields they specialize in. I highly recommend that you check out this site, see what stirs your mind and apply the ideas being discussed.

2. Mindbloom

As the name suggest, the aim of this site is to enhance your life. This site enables you to work on whatever it is you want to work on by way of creating a “tree” for free. One of the core aspects of Mindbloom is the “bloom” programme. Apart from using it to wake up on the right side of your day, you can also use Bloom as your morning wake-up call, to remind yourself to eat a healthy snack between meals, to shift gears after work by scheduling a bloom with your favourite song and family photos, to remind yourself to pack lunch so as to save a few dollars each day.

You might think these “little things” have no effect on your life, but I can assure you that it had and is still having a great effect on mine. So these “little things” can improve the quality of your life and there are many more personal development tools on this website that can help you with the different aspects of your life. I definitely recommend that you check out this site.

3. Udemy

This is another site that I strongly recommend you check out immediately. If you are looking for a course in a particular area, look no further than Udemy. The site provides a wide range of courses on different subjects. Just name it and Udemy will probably provide a well-structured course on it. These courses are handled by experts who have excelled in their different fields. So you are definitely in good hands.

Let’s also look at this from a business perspective. We all know that knowledge is power (that is if the knowledge is put into action) and the more knowledge you have, the more valuable you become. By being more valuable in your chosen niche, you will be able to improve your business income by improving yourself and the business. Less I forget, it is worth knowing that some of the courses on this site are free. What can you get for free these days? What are you waiting for? Check out this site.

4. Lumosity

This is another mind blowing site designed and maintained by neuroscientists. Yes, these neuroscientists really know what they are talking about when it comes to the optimal performance of the brain, the subconscious and conscious mind. Believe me, just as you know your conscious mind is always at work, your subconscious mind too is “never” on holiday.

The development of the mind is so important because the state of your mind can either positively or negatively affect any endeavour you undertake. This is why am also recommending this site for you. The strength of the mind is equally as important as the strength of the will. With more than 50 million users, many paying $15/month or $80/year for full access, the services being offered on the site has caught on like wildfire. Like anything other personal or business endeavour, you only get out what you put in.

As a company, Lumosity work with over 100 researchers all over the globe. Test results after a 10-week period have shown that after working with 4000 participants completing crosswords, half online and half on Lumosity, the Lumosity group improved more than the crosswords group on an assessment of cognition. Like it or not, the statistics are strong. So it may be worth a go.

5. Vision Board Deluxe

This is a great app which does pretty much what it says on the tin. You are at liberty to create your own vision board which will propel your success even further than you think. And this can be done on the go by using your phone or tablet. You may be familiar with this concept of creating a vision board and why people do it if you are a big fan of personal development. And in case you are not or you want more information on this, let me explain.

As I have said before, your subconscious mind is always working. In fact, whether you realise it or not, it’s working really hard, even right now as you read this post, filtering all kinds of stimuli from the environment around you. If it doesn’t do that, you would go completely mad from everything you have to process. But the subconscious mind is far more important than just filtering all kinds of stimuli. It is also the most important factor in many successful people’s journeys.

Once you create a vision board, you activate your subconscious mind by constantly reminding it that what you are doing is so important. You are focusing your mind on what you truly want and because of the excellent bit of kit it is, it will work to ensure you receive everything you desire. You may not fully understand this idea (though I would be happy if you could catch this idea right away), but I promise you, your subconscious will open doors and your eyes to opportunities you didn’t even know were there.

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Digital Marketing on a Budget in 2017

The most important thing about cost-effective marketing is to focus on high-return activities. Different channels work for different companies, there’s no one-size-fits-all. If there’s one thing we know though it’s that you should absolutely spend money on marketing your business online. Even a budget of $1,500 can go a long way.

Research $0

The great thing about research is that the only resource you’ll need to spend is your time. If you don’t do thorough research before spending your first marketing dollar you probably won’t put the remaining $1,499 to particularly good use.

A good place to start is by doing a quick Google search of your industry, identifying patterns, understanding consumer behaviour, studying your competition, and even reaching out to your target audience for first-hand market research. The data you collect during this process will serve as the foundation of your campaign.

Certainly, there are ways you can spend money on research. There are organizations that sell reports with seemingly critical information, as well as tools that’ll pull data from around the web for your consideration. Services like Springwise and Trendwatching are great for this, but can be a bit pricey. There’s more than enough free information out there to help get you off the ground.

Email marketing $350

In spite of all the new tools and techniques, email marketing continues to prevail as one of the most effective marketing methods you could implement. The fact is, your email list is gold – these are people who have responded to your outreach, opted in and are primed to hear from you. If you do nothing else, take advantage of email marketing and center your campaign around it.

So what does $350 get you? Right now, it’s the equivalent of a one-year subscription to MailChimp, which needs no introduction. An email list of 2,001-2,500 contacts will cost you $30/mo, technically totalling $360/year. Depending on the size of your list and needs, you can pay more or less – it’s free for up to 500 contacts.

New apps such as Conversio, showcased on my startup’s website, allows you to easily grow revenues by supercharging existing customers through intelligent email receipts and thus increasing lifetime customer value.

Video marketing $300

According to Cisco, consumer internet video traffic will account for 80 percent of all consumer Internet traffic globally in 2019. That is a whopping 64% increase from 2014. For marketers, if you’re not already taking advantage of the impact that videos have in your content marketing strategy, then you absolutely have to jump on the bandwagon.

Posting unique content to YouTube or Vimeo and sharing it on relevant social media channels can help establish an online presence. Of course you can also just share interesting third-party videos to your followers if they’re relevant, but it’s also important to create your own videos.

Alternatively, you can sell videos on Udemy, an online learning platform, which can be a powerful sales vehicle for individuals and businesses who want to share their knowledge and leverage their expertise and generate a scalable, recurring revenue stream.

Costs associated with video marketing can vary. Video editing software and hosting doesn’t come cheap, services such as JWPlayer cost $300/year, but can easily prove to be a very shrewd investment.

Paid social media marketing $450

With a bit of testing you will quickly know which social media platform to focus your content creation and promotion efforts on. This isn’t to say that you should forget about posting or interacting on other channels. But when it comes to spending money, nail it down to the one or two platforms you’re confident will get the best engagement.

Once you’ve identified your channels, start promoting your best content with paid ads. Get up and running with a business page on Facebook or promote content from any type of account on Twitter, Instagram, and/or LinkedIn. A Twitter card, for instance, can give you a brand boost and build your email list at the same time. LinkedIn not only offers boosted posts, but also detailed analytics that helps ensure your posts are reaching your desired market. That $450 budget will prove one of the most inexpensive ways available to get your message in front of (highly targeted) new eyes. When used effectively, any major social media site can help you gain traction and collect followers quickly, leading to more interaction and sales in the future.

Sometimes managing all your social media and online presence can be time-consuming. That’s where companies like Hootsuite and Mention become extremely useful. Hootsuite lets you manage all your social media pages from one dashboard and has other tools such as scheduling your posts, and Mention is your eyes and ears for what people are saying about your brand online. And then there are newer services, like Kickstagram, a platform to successfully manage and make the most out of your Instagram account. Additionally, Publicfast lets you connect with social media influencers, which can have a massive impact on your social media efforts. And of course you can always outsource your social media marketing to pros like GoodAudience, who have the knowledge and experience to really grow your social media presence.

Don’t be afraid to look beyond social media platforms – community sites like Quora, Reddit, and Medium can be a great way to advertise your product or service. Just make sure you aren’t blatantly promoting your business, it won’t be well-received!

Content Marketing $400

Never underestimate the power of good content. Blog posts, infographics, whitepapers, eBooks, newsletters, whitepapers, videos, webinars, the list goes on! If you’re not a confident writer or simply don’t have the time to dedicate to writing your own blog you can look into outsourcing this task. Blog Hands is a blog content writing service meaning your blog will be one less thing to worry about, and costs are completely dependent on the length and number of blog posts you’d like. Allocating roughly $400 would be a good place to start, which would get you ten 400-word blog posts. 400 words is a bit on the short side, but they also have plans for 800, 1,200, and 2,000-word blog posts. The key here is to post relevant content that shows visitors your company is a thought leader in your respective field, while also helping with search engine optimization.

Ultimately, the strategies you choose to invest in may be different, and they probably should be, as every business and every target audience is different. What works for one group of followers may fall flat with another, which is why research and ongoing testing is so important. But what I want you to walk away knowing is that marketing doesn’t have to break the bank to be effective. With just $1,500 and a little research, you can successfully implement a full-stack digital marketing campaign. The great thing is that you will quickly learn what works and what doesn’t, and you can re-allocate your budget accordingly.

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How to Learn SEO: What Training Methods Are Best?

At its heart, SEO (search engine optimisation) is simple. The basics of SEO haven’t really changed since Google first started dominating the way people search the internet: make each page relevant to the topic it’s about; keep to just one topic per page; get some proof that it’s a worthy page by getting links pointing back to it.

Of course, like everything that’s outwardly simple, there are a lot of small details that need to be right.

Which is where SEO training comes in.

There are a number of different ways you can get SEO training:

Learn online

This can be done via articles such as this one, videos on YouTube, forums that deal with internet marketing and quite a few other sources.

Whilst this can be cheap – depending on how much you value your time – you need a certain amount of knowledge in order to be able to filter out information that’s no longer relevant or is just plain wrong.

For instance, a lot of the finer details of techniques such as link building change over time as Google does its best to reduce or remove the influence of the spammier techniques.

Which means that, yes, links are still important but some links are better than others and how the link actually links is getting more important.

Buy a course or a book

Amazon is awash with books on SEO. It gave me 8,325 in the books section alone when I checked just now.

You can check through the reviews of these to get an idea about the usefulness of the book. If you do that, pay more attention to the reviews from people who are marked as verified purchasers.

The look inside feature will also help you decide whether or not you get on with the style of the book.

And remember to check the copyright date. Books take a while to get through the publishing process, so the more recent this is, the better.

Courses are more difficult to check unless they’re on a site like Udemy which allows feedback and tells you the number of subscribers to the course.

The best online courses are membership based as these have the revenue to keep abreast of current techniques.

Personal SEO training

This is probably the best way to learn SEO.

The biggest advantage is that you actually have to set the time aside to learn.

Unlike a book or an online course where you can put it aside and – at least in theory – come back to it later.

That discipline can make all the difference to your learning experience. As much as anything because you’ve actually been physically (and hopefully mentally) present during the training.

You can then use what you’ve learned in your training to implement SEO on your website.

The implementation isn’t difficult. If anything, most of it is repetitive and relatively mechanical.

Even if you decide to hire an SEO expert to carry out the work involved, it’s worth doing some training yourself so that you can check whether what’s being done on your behalf is using the right techniques.

That’s something I was taught at university and have never forgotten. It means that you know the right things to ask and can check that what’s being done to promote your site will be likely to work positively for you.

The best way to learn SEO is to have face to face training.

You get tailored help to make sure that your precise needs are met and you can ask questions to make sure that you fully understand the search engine optimisation process.

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How to Choose the Proper Limo Service for Your Upcoming Special Event

There are several different event types that could require limo service. From weddings and proms to airport transportation and group events, riding in a limo driven by an experienced driver takes some of the strain off of the host. With the proper limo company in charge of the travel details, there is no need to be concerned how your party is going to get where they need to go.

The first and perhaps most important factor to consider when choosing a transportation company is how many people you have to fit in the vehicle. Some companies have large stretch limousines and stretch SUVs while other companies may only have town cars and vans available. Be sure to get an accurate count before deciding what type of vehicle you are going to get.

Some of the common types of vehicles available at many limo service companies include stretch Hummers, Lincoln Town Cars, and stretch limousines. All of these cars can transport various amounts of guests. A town car or sedan is sufficient for one or two people while a stretch limo or SUV works better for larger groups.

The next factor to think about is where you are traveling to and from. Many companies will only work in their local area while others will drive you anywhere you want to go. There are even some limo service businesses that will take their passengers across the country if that is what they want to do. Just be aware that the farther you go, generally, the more expensive the trip is going to be.

When calling around to various limo service companies, be sure to get quotes before you choose one. Every business is different and to get the best deal you need to shop around. Ask them about any added services that you may benefit from as well. Some businesses will add on more time or a beverage package for an additional charge if you want it as part of your trip.

If you are ordering your limo service for your wedding, you want to make sure that the company you hire will be accommodating to your needs. You are most likely going to want to stop and take pictures at various locations while still keeping a certain schedule. Be sure the transportation service that you choose allows you to be in complete control of what you are going to do while you are in the car.

Before making your final decision, go and visit the limo service company that you have decided on. Ask to take a look at the vehicle that they are offering you so that you can be sure it is one that you are going to be happy with. If you do not completely agree with what they have picked out for you, you will have the opportunity to view the rest of the fleet on the spot.

Whenever you are planning a special event and you want to get transportation, make sure it is done by a professional company that Is well-known and trusted. The most important thing is that you get where you need not only on time, but also safely. Check reviews and ask friends and family for suggestions before you settle on any one driving company.

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